Director of Marketing

A well-established skilled nursing facility (SNF) in Brooklyn, NY is seeking a field-based Director of Marketing to drive census growth and build referral relationships across the borough. The Director of Marketing position is an outside, in-the-field role: your days are spent in hospitals, physician offices, and community organizations, not behind a desk. Prior nursing home experience is required.

As Director of Marketing, you’ll join a close-knit team at a facility with a strong reputation in the Brooklyn community. The Director of Marketing works hand in hand with leadership and admissions to turn relationships into admissions.

Director of Marketing Benefits

• Competitive pay

• Health, dental, and vision insurance

• Paid time off (PTO)

• 401(k) retirement plan

• Holiday pay

• Life insurance

• Career growth and advancement opportunities

Director of Marketing Duties

• Build and maintain referral relationships with hospitals, case managers, discharge planners, physicians, and community partners

• Represent the facility in the field daily, including hospital visits, networking events, and community outreach

• Drive census growth and track referral activity and conversion

• Partner with the admissions team to ensure a smooth transition from referral to admission

• Develop marketing strategies and materials that position the facility as the provider of choice

Director of Marketing Compensation and Schedule

• Pay: $120,000 to $155,000 per year

• Full-time, field-based role

• Location: Brooklyn, NY

Director of Marketing Qualifications

• Prior experience as a Director of Marketing, Director of Admissions and Marketing, or Community Liaison in a nursing home

• Must have experience in a skilled nursing facility (SNF) / long-term care (LTC) setting

• Valid driver’s license for daily field travel

Ready to grow census for a respected Brooklyn facility? Apply today for the Director of Marketing position.

DMNY